I mean that to say that you come into a setting with your own sort of perceptions with your own background, how you think about certain things, you come in with a ton, a ton, a ton of assumptions. So I think as an ethnographer, as a sociologist, it's about being mindful, as you're stepping in about turning off those assumptions and listening, and truly just listening to what people are saying, to what people are saying that are similar, to what people are saying that are different. So I think oftentimes it becomes rendering exactly what you're hearing from the people that are there, and I think the important thing to know is, it is not always going to be what you think you should hear or what you even want to hear it, it's usually going to be something that's just organic to that community.